{"id":119051,"date":"2025-09-03T06:01:00","date_gmt":"2025-09-03T03:01:00","guid":{"rendered":"https:\/\/www.aboad.fi\/?p=119051"},"modified":"2025-09-02T11:37:05","modified_gmt":"2025-09-02T08:37:05","slug":"how-abm-boosted-growth-for-an-industrial-expert-company","status":"publish","type":"post","link":"https:\/\/www.aboad.fi\/en\/blog\/how-abm-boosted-growth-for-an-industrial-expert-company\/","title":{"rendered":"How ABM Boosted Growth for an Industrial Expert Company"},"content":{"rendered":"\n

Caplan is a Finnish expert company in automation and mechanical design, including industrial equipment and machine design, technical calculations, project management, electrical network design, and smart digital solutions.<\/p>\n\n\n\n

In close collaboration with Caplan and Aboad, we combined the CMO and Growth Marketing Team, strategic and tactical planning, website development, SEO, and precisely targeted Account-Based Marketing (ABM) for key decision-makers.<\/p>\n\n\n\n

Read the full case study to discover how we achieved a +221% increase in search results, 230+ new warm prospects with 84% MQL-rate, and much more.<\/a><\/p>\n\n\n\n

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 \u201cOur collaboration with Aboad is professional, systematic, and efficient – but also innovative. This partnership allows us to concentrate our own marketing efforts on areas where our expertise is most critical. Thanks to this strong cooperation, our current marketing accurately reflects our brand. We have successfully met our ambitious goals, and ongoing development ensures consistent performance.\u201d<\/em>

\u2013 Harri Sepponen, Sales Director<\/strong>, Caplan Oy<\/a><\/strong><\/p>\n<\/div>\n<\/blockquote>\n\n\n\n

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\n \n Read the full case<\/a>\n <\/div>\n <\/div>\n<\/section>\n\n\n
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