{"id":10700,"date":"2022-03-24T14:58:07","date_gmt":"2022-03-24T12:58:07","guid":{"rendered":"https:\/\/www.aboad.fi\/?page_id=10700"},"modified":"2026-04-13T10:31:10","modified_gmt":"2026-04-13T07:31:10","slug":"references","status":"publish","type":"page","link":"https:\/\/www.aboad.fi\/en\/references\/","title":{"rendered":"References"},"content":{"rendered":"\n<section id=\"heading-block-block_90af8867290a8a4bd2cc688ad75d54ea\" class=\"heading-block\">\n  <div class=\"heading-block--wrapper\">\n        <div class=\"background\">\n      <div class=\"svg-container\">\n        <svg version=\"1.1\" viewBox=\"0 0 360.559 199.712\" class=\"svg-content\">\n          <defs>\n            <linearGradient id=\"lineargradient\" x1=\"0.239\" x2=\"1\" y2=\"1\" gradientUnits=\"objectBoundingBox\">\n              <stop offset=\"0\" stop-color=\"#69eba9\"\/>\n              <stop offset=\"0.507\" stop-color=\"#14addd\"\/>\n              <stop offset=\"1\" stop-color=\"#6a1b9a\"\/>\n            <\/linearGradient>\n          <\/defs>\n          <path id=\"Path_6\" data-name=\"Path 6\" d=\"M601.028,4571s127.421,33.325,215.769,116.354,144.79,83.357,144.79,83.357V4571Z\" transform=\"translate(-601.028 -4571)\" fill=\"url(#lineargradient)\"\/>\n        <\/svg>\n      <\/div>\n    <\/div>\n        <div\n      class=\"heading-block--content \"\n          >\n            <h1>Shared victories<\/h1>\n      \n          <\/div>\n  <\/div>\n<\/section>\n\n\n\n<section id=\"quote-block-block_fe57f4f0fba2b741af3e91bb3b963f86\" class=\"quote-block\">\n  <div class=\"quote-block--wrapper nomargin\">\n    <div class=\"background\">\n      <div class=\"svg-container\">\n        <svg viewBox=\"0 0 428.415 455.655\" class=\"svg-content\">\n          <defs>\n            <linearGradient id=\"lineargradientpurplequote\" x1=\"0.5\" x2=\"0.5\" y2=\"1\" gradientUnits=\"objectBoundingBox\">\n              <stop offset=\"0\" stop-color=\"#6a1b9a\"\/>\n              <stop offset=\"1\" stop-color=\"#350e4d\"\/>\n            <\/linearGradient>\n          <\/defs>\n          <path id=\"Path_1\" data-name=\"Path 1\" d=\"M0,5617s99.98,232.115,222.821,268.911,205.594,117.271,205.594,117.271V5722.469s-53.877-100.675-183.309-115.314S0,5547.526,0,5547.526Z\" transform=\"translate(0 -5547.526)\" opacity=\"0.297\" fill=\"url(#lineargradientpurplequote)\"\/>\n        <\/svg>\n      <\/div>\n    <\/div>\n    <div class=\"quote-block--content\">\n\n            <div id=\"splide-quote-block-block_fe57f4f0fba2b741af3e91bb3b963f86\" class=\"splide quotes-container\">\n        <div class=\"splide__track\">\n          <ul class=\"splide__list\">\n                        <li class=\"splide__slide\">\n              <div class=\"single-quote-container \">\n                <p>&#8220;We were looking for a partner to help us move from traditional marketing to a targeted, data-driven digital approach, and Aboad was a perfect match.&#8221; <\/p>\n                <span>Janina Aalto, Senior Marketing Manager, MacGregor<\/span>\n              <\/div>\n            <\/li>\n                        <li class=\"splide__slide\">\n              <div class=\"single-quote-container \">\n                <p>&#8220;Our collaboration with Aboad is professional, systematic, and efficient \u2013 but also innovative. This partnership allows us to concentrate our own marketing efforts on areas where our expertise is most critical.&#8221;<\/p>\n                <span>Harri Sepponen, Sales Director, Caplan Oy<\/span>\n              <\/div>\n            <\/li>\n                        <li class=\"splide__slide\">\n              <div class=\"single-quote-container \">\n                <p>\u201cWorking with Aboad is smooth and proactive. The collaboration is characterized by a goal-oriented approach, with the ability to adapt flexibly to changing situations. Communication is clear and transparent, which helps us identify key development areas and enables the evaluation of marketing impact for data-driven business decisions.\u201d<\/p>\n                <span>Terhi Sorvali, CEO, Anders Innovations Oy<\/span>\n              <\/div>\n            <\/li>\n                        <li class=\"splide__slide\">\n              <div class=\"single-quote-container \">\n                <p>\u201cI was always looking forward to the sessions with Juha as they offered me a \u2018secret weapon\u2019 to stop and reflect on my work and personal development. I left the sessions with a much clearer head and a lighter heart!\u201c<\/p>\n                <span>Mikko Tuomaala, Global Head of Marketing, Fastems<\/span>\n              <\/div>\n            <\/li>\n                        <li class=\"splide__slide\">\n              <div class=\"single-quote-container \">\n                <p>\u201cAboad\u2019s know-how and expertise in lead generation and analytics has increased our know-how and especially our understanding of the possibilities of different channels. \u201d<\/p>\n                <span>Kimmo K\u00e4rkk\u00e4inen, CEO, Gameleo Systems Oy<\/span>\n              <\/div>\n            <\/li>\n                        <li class=\"splide__slide\">\n              <div class=\"single-quote-container \">\n                <p>\u201cIt was a real pleasure working with professionals who are experts in their fields and always open to new ideas and experiments. The end result was excellent, and the co-operation continues.\u201d<\/p>\n                <span>Fredrik Bjurstr\u00f6m, CEO, Causalytics<\/span>\n              <\/div>\n            <\/li>\n                      <\/ul>\n        <\/div>\n      <\/div>\n      \n    <\/div>\n  <\/div>\n  <script>\n    new Splide( '#splide-quote-block-block_fe57f4f0fba2b741af3e91bb3b963f86', {\n      type   : 'loop',\n      perPage: 1,\n      arrows: false,\n      autoplay: true,\n      interval: 5000,\n      drag: false,\n    } ).mount();\n  <\/script>\n<\/section>\n\n\n\n<section id=\"featured-block-block_dab8d84f5beff7a31b0ba328663e2db8\" class=\"featured-block\">\n  <div class=\"featured-block--wrapper\" >\n    <div class=\"featured-block--content\">\n\n      \n                  <div class=\"featured-block--items no-carousel\">\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/digital-marketing-transformation-in-global-maritime-and-offshore-sectors\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2026\/03\/Blogin-herokuva-3-400x200.jpg\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2026\/03\/Blogin-herokuva-3-400x200.jpg 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2026\/03\/Blogin-herokuva-3-1024x512.jpg 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">Digital Marketing Transformation in Global Maritime and Offshore Sectors<\/span>\n                  <p>MacGregor enables sustainable global maritime and offshore operations by maximizing efficiency in cargo and load handling.<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/account-based-marketing-boosting-growth-for-an-industrial-expert-company\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2025\/08\/Aboad-refe-caplan-hero-400x200.png\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2025\/08\/Aboad-refe-caplan-hero-400x200.png 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2025\/08\/Aboad-refe-caplan-hero-1024x512.png 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">Account-Based Marketing Boosting Growth for an Industrial Expert Company<\/span>\n                  <p>Caplan is a Finnish expert company in automation and mechanical design. Its team has extensive experience across various industries.<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/lead-generation-and-updating-the-digital-presence-in-the-it-sector\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2025\/01\/ANders-refe-hero-400x200.jpg\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"Anders is an agile and experienced IT company specializing in open-source technologies and public-sector projects.\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2025\/01\/ANders-refe-hero-400x200.jpg 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2025\/01\/ANders-refe-hero-1024x512.jpg 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">Lead generation and updating the digital presence in the IT sector<\/span>\n                  <p>Anders is an agile and experienced IT company specializing in open-source technologies and public-sector projects.<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/mentoring-a-global-head-of-marketing-to-industry-leadership\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2025\/01\/F-refe-400x200.jpg\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2025\/01\/F-refe-400x200.jpg 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2025\/01\/F-refe-1024x512.jpg 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">Mentoring a Global Head of Marketing to Industry Leadership<\/span>\n                  <p>Fastems is a leading supplier of flexible automation solutions for metalworking industries with main markets in Europe, North America, and&#8230;<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/multi-channel-360-lead-generation-for-b2b-target-audiences\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2024\/07\/Gameleo-refe-layer-1-400x200.png\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2024\/07\/Gameleo-refe-layer-1-400x200.png 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2024\/07\/Gameleo-refe-layer-1-1024x512.png 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">Multi-channel 360\u00b0 lead generation for B2B target audiences<\/span>\n                  <p>Suomen 16100 Oy is a 100% Finnish, responsible service company specializing in information, communication, and search services.<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/activating-top-funnel-abm-target-audiences-through-multichannel-marketing-and-sales-outreach-for-a-saas-company\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2024\/04\/causalytics-tausta-400x200.png\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2024\/04\/causalytics-tausta-400x200.png 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2024\/04\/causalytics-tausta-1024x512.png 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">Activating top-funnel ABM target audiences through multichannel marketing and sales outreach for a SaaS company<\/span>\n                  <p>Causalytics is a Finnish SaaS company helping companies do better data-driven marketing with AI-driven technologies.<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/lead-generation-and-sales-development-for-vision-technology-solution-globally\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2023\/09\/Helmee-herokuva-400x200.png\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2023\/09\/Helmee-herokuva-400x200.png 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2023\/09\/Helmee-herokuva-1024x512.png 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">Lead generation and sales development for a modern vision technology solution, globally<\/span>\n                  <p>Helmee Imaging is the vision technology company behind the revolutionary automated quality inspection technology.<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/cmo-as-a-service-for-a-multinational-growth-company\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/05\/Vaherin-venesatama-referenssi-400x200.png\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"Top Marine\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/05\/Vaherin-venesatama-referenssi-400x200.png 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/05\/Vaherin-venesatama-referenssi-1200x600.png 1200w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/05\/Vaherin-venesatama-referenssi-1024x512.png 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">CMO as a Service for a multinational growth company<\/span>\n                  <p>CMO as a Service for a multinational growth company including strategic and tactical marketing planning as well as practical marketing&#8230;<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/global-user-acquisition-for-a-new-mobile-app\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/coiniverse-reference-imh-400x200.jpg\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"Coiniverse\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/coiniverse-reference-imh-400x200.jpg 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/coiniverse-reference-imh-1024x512.jpg 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">Global user acquisition for a new mobile app<\/span>\n                  <p>Mint of Finland developed the Coiniverse app in collaboration with the mints of the world.<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/saas-marketing-with-the-help-of-a-growth-marketing-team\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/refe2-400x200.jpg\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/refe2-400x200.jpg 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/refe2-1024x512.jpg 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">SaaS marketing with the help of a growth marketing team<\/span>\n                  <p>Adaptable collaboration catering to the evolving demands of a growth company, including multichannel marketing planning and implementation.<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/the-development-of-digital-marketing-in-b2g-b2b-and-b2c-businesses\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/suomen-rahapaja-referenssi-400x200.jpg\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/suomen-rahapaja-referenssi-400x200.jpg 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/suomen-rahapaja-referenssi-1200x600.jpg 1200w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/suomen-rahapaja-referenssi-1024x512.jpg 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">The development of digital marketing in B2G, B2B, and B2C businesses<\/span>\n                  <p>In the renewal efforts of the Mint of Finland, it has been crucial to understand the diverse target audience consisting&#8230;<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/cmo-and-growth-marketing-team-as-a-service-in-the-technology-industry\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/ainia-referenssi-switchboard-guys-facebook-400x200.jpg\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/ainia-referenssi-switchboard-guys-facebook-400x200.jpg 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/ainia-referenssi-switchboard-guys-facebook-1024x512.jpg 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">CMO and growth marketing team as a service in the technology industry<\/span>\n                  <p>Flexible marketing management and implementation service, adapted to monthly needs in collaboration with sales and other company management.<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/digital-marketing-in-the-global-maritime-and-power-industries\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/02\/auramarine-reference-400x200.png\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/02\/auramarine-reference-400x200.png 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/02\/auramarine-reference-1024x512.png 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">Digital marketing in the global maritime and power industries<\/span>\n                  <p>Auramarine provides special fuel supply and auxiliary systems for the global marine and power industries.<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/a-marketing-training-series-sold-out-in-a-day\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/MMA-hero-400x200.jpg\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/MMA-hero-400x200.jpg 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/MMA-hero-1200x600.jpg 1200w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/MMA-hero-1024x512.jpg 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">A marketing training series sold out in a day<\/span>\n                  <p>Concrete and clear business-oriented digital sales and marketing training that received high praise from participants.<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/increasing-brand-awareness-and-sales-for-a-b2c-growth-company\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/dagsmark-referenssi-facebook-400x200.jpg\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/dagsmark-referenssi-facebook-400x200.jpg 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/dagsmark-referenssi-facebook-1024x512.jpg 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">Increasing brand awareness and sales for a B2C growth company<\/span>\n                  <p>Growth marketing that serves customer journey phases, analysis, and development across platforms including YouTube, Facebook, Instagram, Display, and Search Advertising.<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/training-implementation-and-consulting-for-tactical-digital-marketing-to-support-sales\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/anders-case-hero-400x200.jpg\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/anders-case-hero-400x200.jpg 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/anders-case-hero-1200x600.jpg 1200w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/anders-case-hero-1024x512.jpg 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">Training, implementation, and consulting for tactical digital marketing to support sales<\/span>\n                  <p>Anders delivers high-quality digital services to both businesses and public sector entities.<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/consulting-in-international-digital-marketing-in-the-fmcg-fast-moving-consumer-goods-markets\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/benecol-reference-400x200.png\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/benecol-reference-400x200.png 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/benecol-reference-1200x600.png 1200w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/benecol-reference-1024x512.png 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">Consulting in international digital marketing in the FMCG (Fast Moving Consumer Goods) markets<\/span>\n                  <p>Strong trust and smooth communication have enabled long-term collaboration in the development of international digital marketing.<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/marketing-for-an-international-b2b-growth-company\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/FCR-referenssi-hero-400x200.jpg\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"FCR Finland\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/FCR-referenssi-hero-400x200.jpg 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/FCR-referenssi-hero-1200x600.jpg 1200w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/FCR-referenssi-hero-1024x512.jpg 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">Marketing for an international B2B growth company<\/span>\n                  <p>FCR Finland is a growth company in international marine industry, specialized in both refurbishing and newbuilding.<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/accurately-targeted-digital-marketing-for-the-heads-of-large-international-companies\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/ocusweep-referenssi-hero-png2-400x200.png\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"Ocusweep\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/ocusweep-referenssi-hero-png2-400x200.png 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/ocusweep-referenssi-hero-png2-1200x600.png 1200w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/ocusweep-referenssi-hero-png2-1024x512.png 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">Accurately targeted digital marketing for the heads of large international companies<\/span>\n                  <p>Ocusweep&#8217;s unit and service package allows functional vision measuring, that is more comprehensive than a normal vision test.<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n                          <div\n                class=\"featured-block--item bright-gradient\"\n                data-aos=\"fade-up\"\n                data-aos-duration=\"500\"\n                data-aos-delay=\"100\"\n                data-aos-easing=\"ease-in-out\"\n                data-aos-once=\"true\"\n              >\n                <a href=\"https:\/\/www.aboad.fi\/en\/case\/marketing-automation-and-lead-acquisition-development\/\">\n                  <div class=\"post-thumbnail\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/master-suomi-case-facebook-400x200.jpg\" class=\"attachment-featured-thumbnail size-featured-thumbnail\" alt=\"\" srcset=\"https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/master-suomi-case-facebook-400x200.jpg 400w, https:\/\/www.aboad.fi\/wp-content\/uploads\/2022\/03\/master-suomi-case-facebook-1024x512.jpg 1024w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                  <\/div>\n                  <span class=\"post-title\">Marketing automation and lead acquisition development<\/span>\n                  <p>Increase in conversion rate by 175%, growth in leads generated by advertising by 288%, and decrease in cost per lead&#8230;<\/p>\n                                    <span class=\"post-tag\">Case<\/span>\n                                  <\/a>\n              <\/div>\n            \n          <\/div>\n        \n      \n    <\/div>\n  <\/div>\n  <\/section>\n\n\n\n<section id=\"cta-block-block_1e1e60522efe90c854762b4a171a3b8d\" class=\"cta-block\">\n  <div class=\"cta-block--wrapper\">\n    <div\n      class=\"cta-block--content \"\n          >\n      <h2>Next victory?<\/h2>\n              <a class=\"button\" href=\"https:\/\/calendly.com\/aboad-team\/15-minute-call\" target=\"_self\">Book a brief 15-minute meeting<\/a>\n          <\/div>\n  <\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-10700","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>References - Aboad<\/title>\n<meta name=\"description\" content=\"Learn how we have enabled growth for European enterprises and growth companies with Marketing-as-a-Service.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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